Google Analytics (IQ)

GOOD NEWS
Just passed my Google Analytics Individual Qualification (IQ) today.
For companies looking to determine website trends, monitor traffic and setup analytics - contact me for information.


GOOGLE ANALYTICS
Google Analytics is a web-based website statistical tracking system (thats a mouthful!).
It's avaluable free of charge and only requires a snippet of code on each each to start.
Google Analytics can be used at many levels from basic to advanced
Use to view ecommerce conversions, adwords cost data, visits, referrers, geo-graphical monitoring, visitor interaction and plenty more.

After initial setup - monthly or quarterly reports + insights + recommendations will give you access to visitor insights and how your online marketing affects your business objectives.
For information on how Google Analytics can feature in your marketing, contact me

GOOGLE ANALYTICS EXAM
The Google Analytics exam is a 70 question, 90 minute web-based exam.
Google's exam now has a minimum pass rate of 80%, so for those looking to take it - be prepared.
There's a ton of RegEx, Filter, Adwords related, cookies and E-commerce code questions.
I recommend taking plenty of notes and using the conversion university videos lessons.

Christina @ www.cgonlinemarketing.com